http://www.genreality.net/the-reality-of-a-times-bestseller
click above to read the full article
We’ve all been told a lot of myths about what it takes to reach the top twenty list of the NYT BSL. What I was told: you have to have an initial print run of 100-150K, you have to go to all the writer and reader conferences to pimp the book, you can’t make it unless you go to certain bookstores during release week and have a mass signing or somehow arrange for a lot of copies to be sold there; the list is fixed, etc.
I’ve never had a 100K first print run. I don’t do book signings...
My advance for Twilight Fall was $50,000.00, a third of which I did not get paid until the book physically hit the shelf — this is now a common practice by publishers, to withhold a portion of the advance until date of publication. Of that $50K, my agent received $7,500.00 as her 15% (which she earns, believe me) the goverment received roughly $15,000.00, and $1594.27 went to cover my expenses (office supplies, blog giveaways, shipping, promotion, etc.) After expenses and everyone else was paid, I netted about $26K of my $50K advance for this book, which is believe it or not very good — most authors are lucky if they can make 10% profit on any book. This should also shut up everyone who says all bestselling authors make millions — most of us don’t...
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