Tuesday, October 9, 2012

Book sale trends and how authors can affect them

http://www.livewritethrive.com/2012/10/08/the-cycles-of-book-sales/?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed%3A+LiveWriteThrive+%28Live+Write+Thrive%29&utm_content=Google+Feedfetcher

Trend Lines Are Pretty Much the Same

The book industry has sales trend lines that have been consistent for the past forty years. Sales are relatively flat on a week-to-week basis for forty-six weeks out of the year. Slight sales increases are seen on the minor sales holidays. This means approximately the same number of books is being read in any given week compared to the previous year. The marketing efforts of authors and publishers generally do not increase the total amount of books that are purchased. The marketing effort is to get the consumer to purchase your product (book) instead of the competitor

to read the full article, click the link above