Word of Mouth Marketing Book Hits Bestseller List

http://www.marketwatch.com/story/word-of-mouth-marketing-book-hits-bestseller-list-2012-05-21

The book focuses on the fundamentals of word of mouth and features tutorials on "3 Reasons People Talk About You," "4 Rules of Word of Mouth," and "5 Ts of Word of Mouth Marketing." The book also features case studies from Dell, IKEA, Intuit, and Microsoft.

click on the link above to read the full. article about this amazing book!