Should you advertise your book in a national magazine?

http://www.sfgate.com/cgi-bin/article.cgi?f=/g/a/2012/04/10/prweb9386211.DTL

1.    Large-scale visibility. With a readership of 40,000 like-minded and affluent subscribers - a number that grows every day - Bookmarks Magazine reaches out to a huge audience of people already inclined to be interested in an author's offerings

Read more: http://www.sfgate.com/cgi-bin/article.cgi?f=/g/a/2012/04/10/prweb9386211.DTL#ixzz1rjm3mUwW